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Our story

Our mission is simple: To change lives by improving health & wellbeing using the power of physical activity, sport and education – where there are no barriers to any individual, group or organisation.

Our journey so far

Our journey began in 2018, born from disillusionment and frustration from the status quo, and a belief that more could be achieved through physical activity, sport and education. A belief that by delivering targeted, high-quality services and becoming a successful business, we could better provide for the communities we serve.

It’s why our foundations were built on being a Social Enterprise. A commitment we made from day one to reinvest our profit to break down barriers and support the most vulnerable in our communities. Every member of our team has a love for physical activity, sport and education and a personal experience of how it has positively impacted their physical, mental and social wellbeing.

It’s this focus on our ‘why’, our purpose that sets us apart. We don’t hide from being a profit-making business, as it’s these profits that are achieved by valuing our work and our people, and which allow us to make a change . It means we’re proud of the prices we charge. What we promise in return is to deliver outcomes for those we engage and to ensure any profits we do make go towards communities who need it most. If cost is a barrier to outcomes, to making a difference, we always find an alternative approach.

How do we achieve this? Quite simply: as a team.

We have always focused on our people – not the qualifications they have, but their attitude, purpose and values. Creating this unified and highly successful team is the bedrock of our progress and success to date. To deliver the best, you need to attract and retain the best, and we believe we have the best talent to meet the needs of the many people we engage every day. It is why we became a Real Living Wage employer, why we employ our team full-time, why we share our success equally with the whole team, why we invest in their health and wellbeing, and why we commit to invest 5% of their annual salary into their training and CPD.

Our journey so far has been exhilarating, full of successes and learning opportunities, with our mission at the forefront of everything we do. Our journey continues…

We are a social enterprise

We passionately believe that leading an active and healthy lifestyle can support and improve everyone’s physical, mental and social wellbeing. Our team of dedicated educators and experts have made it their mission to inspire everyone we engage with, from students and teachers to parents and local organisations.

As a proud Social Enterprise, we also do things differently. We ensure 65% of profits we make are reinvested back into local communities to encourage positive social change for your children and your family.

Meaning when you choose us, your community benefits.

Don’t believe us? Take a look at some of the great work we’ve been able to do, thanks to your ongoing support.

The impact we have made


Hours invested through Operation Active Schools


Children supported through our HAF and CSP programmes


Tonnes of CO2 offset through carbon offsetting projects

Certified Living Wage Employer

We are a proud, certified ‘Real Living Wage’ employer.

In keeping with our aims as a social enterprise, it has always been our ambition to not only invest in and care for our communities, but also the people who make ActiveMe 360 what it is.

Becoming a Real Living Wage employer means that we have committed to ensuring everyone over the age of 18 who works for ActiveMe 360 receives at least the real living wage, calculated and based on what people need to live, taking into account multiple factors that the Government calculation doesn’t.

You can find out more details, including our obligations as an employer, by visiting the Living Wage Foundation website.



Our Green Strategy

As part of our commitment as a social enterprise to reinvest in the communities we work in, we’ve developed a green strategy to help us reduce our impact on the environment and make informed decisions that work to tackle the climate crisis. Setting a clear vision and strategy ultimately enables us to make better decisions that align with our wider company goals and reduces the negative impact we leave on our planet.

Our purpose. Our 'Why.'

Our vision

A world where people live healthier, happier, more active lives.

Our mission

To change lives by improving health and wellbeing, using the power of physical activity, sport and education.

Our 'ACTIVES'...


We will be passionate, innovative and engaging.


We are stronger together.


We will be honest and transparent, every step of the way.


We will create a positive and inclusive environment for all. We will treat everyone equally and with respect. Removing barriers & creating opportunity.


We will work with energy, perseverance and resilience.


We will encourage confidence that will empower people to be independent and responsible for their actions.


As an organisation our Safety value underpins everything we do from the policies we follow, the rules we enforce and the team we work with.

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